Web Design – UX/UI Design – Web Development

From Fax Machines to Future-Ready: A Recruitment Revolution

Generate More Recruitment Leads with Professional Web Design for Hirefinity

Hirefinity is a technology recruitment specialist founded by Matt Drinkwater, bringing 17 years of industry expertise to help professionals reach their true potential. Built on three key pillars (Respect, Trust, and Partnership), Hirefinity goes beyond transactional recruitment services to offer career advice, data-driven insights, and community events. With a particular focus on Test/Quality Engineering roles, they’ve successfully placed over 350 people across the UK, establishing an unrivalled network and deep understanding of the technology talent landscape.

The brief was clear: Hirefinity needed a website that matched their professional reputation and helped them generate more recruitment leads. Their existing site wasn’t reflecting the credibility and expertise they’d built over nearly two decades. They needed a digital presence that would instil trust from the moment candidates and clients landed on the page, positioning them as the go-to recruitment partner in the technology sector.

Ready to Generate More Recruitment Leads with Strategic Web Design?

Our Approach to Help Generate More Recruitment Leads Through Authentic Design

Our strategy to help Hirefinity generate more recruitment leads centred on creating a clean, professional aesthetic that immediately conveyed credibility. We kept the design deliberately simple and subtle, allowing the content and Hirefinity’s story to take centre stage. Light textures were thoughtfully incorporated throughout to break up sections and add visual interest without overwhelming visitors, ensuring the site felt sophisticated rather than sparse.

The creative process began with an in-depth ideation session with Matt and the Hirefinity team, where we explored their values, audience needs, and competitive landscape. Following extensive research into recruitment industry trends and user behaviour, we developed design concepts that balanced professionalism with approachability. Imagery played a crucial role in our approach to generate more recruitment leads. We selected photographs of people smiling and working collaboratively on computers, creating an immediate sense of human connection and workplace positivity that candidates and employers alike would respond to.

Typography was carefully selected to complement Hirefinity’s existing brand whilst elevating the overall experience. Clean, contemporary fonts ensured excellent readability across all devices, reinforcing the professional impression. After multiple rounds of feedback and refinement with the client, we moved from sign-off through to build and launch, delivering a website that doesn’t just look professional. It actively works to generate more recruitment leads by building trust from the first click.